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About us

The story, values, and vision behind Zeugma Travel

We believe in tourism that doesn't consume, but builds. We seek to inspire curious, aware, and respectful travelers, with experiences that leave a meaningful impact, both within and beyond.

Who is behind the project

Ilaria Genovesi

My name is Ilaria and tourism has always been my world. After an academic path focused on this sector, with a thesis dedicated to sustainable tourism, I continued to train and work for years in the field of travel organization.

During that time, however, I often had the feeling of selling empty experiences, cookie-cutter packages for mass tourism that left nothing — neither for the travelers nor for the places visited. Clients rushing from one city to another, collecting photos and flags, but without truly connecting with the soul of the places.

So I decided to change course. Today I want to offer a different way of traveling: more conscious, more authentic, more respectful. A tourism that doesn't just "see" a place, but truly wants to discover it, through those who live there every day.

I'm building a network of organizations that share my same values — ethical, sustainable, real — to create together experiences that do good for those who travel and those who welcome them.

Our values

Ethics

Ethics

Every choice is designed to have a positive impact on the land.

Quality

Quality

We prefer to do less, but better.

Relationship

Relationship

Travel as encounter, exchange, listening.

Awareness

Awareness

Learning from places and people.

Ready to begin?

Tell us about the journey you have in mind. We'll create something remarkable, together.

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